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The beef checkoff funds retail marketing public relations support throughout the year. Below is a sampling of the most recent articles that have been placed in beef and retail industry trade publications.

Meatingplace- NCBA's Cortes Frescos (September 2010)

Meat and Deli Retailer- An Online Advantage (August 2010)

Meatpoultry.com-Study Shows Value of Labeling as a Marketing Tool (July 2010)

Meatingplace-Hispanic Marketing Materials Increase Beef Sales Significantly (July 2010)

Meatpoultry.com-Hispanic Focused Marketing Increases Beef Sales (July 2010)

Meatingplace- Label Consciousness (June 2010)

Meatingplace-The New Normal
(June 2010)

Meatingplace-Daily Grind (May 2010)

Meatingplace-Beefing it Up (April 2010)

Meatingplace-Consumers weigh in about what makes a good meat label (March 2010)

Grocery Headquarters-Meating Place (March 2010)

Progressive Grocer-Beef Industry Fires Up Sizzling Promotions (February 2010)

Grocery Headquarters-Four Retailers Announced as Winners of Retail Beef Backer Awards (February 2010)

Progressive Grocer-Seasonal Fresh Meat Trends: Love Me Tender(loin): Steak Hits the Sweet Spot (February 2010)

MeatingplaceRetail, foodservice Beef Backer honorees announced (February 2010)

Progressive Grocer-Sesasonal Fresh Meat Trends: Love Me Tender(loin): Steak Hits the Sweet Spot (February 2010)

Grocery Headquarters-Four Retailers Announced as Winners of Retail Beef Backer Awards (February 2010)

Progressive Grocer-Beef Industry Fires Up Sizzling Promotions (February 2010)

Meat and Deli Retailer-The NCBA Rolls Out a Consumer PR Campaign (January 2010)

Meatingplace-Beef Checkoff announces 2010 retail promotions and REI highlights (January 2010)

Meatpoultry.com- Retail Beef Backer Award Winners Announced (January 2010)

Supermarket News- Four Retailers Earn Beef Backer Awards (January 2010)

Progressive Grocer-Harris Teeter, Southern Family Mkts., Sendik’s, Supervalu Named Retail Beef Backers (January 2010)

Supermarket News-Looking Up: After two very difficult economic years, fresh food departments may want to place some bets on a modest recovery in 2010 (December 2009)

Meatingplace-Prep School (December 2009)

Grocery Headquarters-In it's Prime (December 2009)

Meatingplace-The Issues: Weighty Issues (November 2009)

Meatingplace-IN THE AISLES Signs of the times (October 2009)

Progressive Grocer-GROCERY: Sports/Seasonal Marketing: Score an In-Store Touchdown (October 2009)

Progressive Grocer-Revamped Beef Retail Marketing Web Site Adds Resources to Help Boost Demand (October 2009)

Meat and Deli Retailer- The NCBA Revamps Its Retail Beef Marketing Website (October 2009)

Meatingplace-The Beef Checkoff Revamps Retail Marketing Web Site (October 2009)

Supermarket News - Beef Association Touts Middle Meat Cuts (June 2009)

Meatpoultry.com - Retailers Urged to Capitalize on Middle Meats (June 2009)

Progressive Grocer - Beef Checkoff Urging Grocers to Capitalize on Midde Meat Mania (June 2009)

Supermarket News - Meat in the Middle (June 2009)

Grocery Headquarters - Higher Ground (May 2009)

Meatingplace - Meat in the Middle (April 2009)

Supermarket News - Beef Backer Award Winners Talk Tactics (April 2009)

Grocery Headquarters - Prime Time (March 2009)

Supermarket News - NCBA Trains Retailers (March 2009)

Supermarket News
- Rare Opportunity (March 2009)

Supermarket News - Suppliers Urge Meat Promo Activity (March 2009)

Meat & Deli Retailer - A Bonanza of Beef Promotions (January/February 2009)

Meat & Deli Retailer - Meats on the Move (January/February 2009)

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